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Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/2712
Title: ONLINE VIDEO NARRATIVES - STRIKING THE RIGHT CHORDS?
Other Titles: Academy of Marketing Studies Journal
Authors: Priya, Pankaj
Issue Date: 16-Mar-2020
Publisher: allied business academy publications
URI: https://www.abacademies.org/articles/online-video-narrativesstriking-the-right-chords-8795.html
http://localhost:8080/xmlui/handle/123456789/2712
ISBN: 1095-6298
Appears in Collections:Research Paper

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