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Title: | Customer Life Time Value for Private Labels: A case of Apparel Category in India |
Other Titles: | REACHING CONSUMERS OF EMERGING MARKETS Proceedings of the 2017 Annual Conference of the Emerging Markets Conference Board January 5–7, 2017 |
Authors: | Priya, Pankaj |
Issue Date: | 5-Jul-2017 |
Publisher: | IIM, Lucknow |
URI: | http://localhost:8080/xmlui/handle/123456789/1659 http://iimlcmee.org/wp-content/uploads/2017/02/PROCEEDINGS-2017-(NEW)-FINAL-(IIM-Lucknow-2017).pdf |
Appears in Collections: | Conference Papers |
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File | Description | Size | Format | |
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PROCEEDINGS-2017-(NEW)-FINAL-(IIM-Lucknow-2017).pdf | 301.41 kB | Adobe PDF | View/Open |
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