1. BIMTECH REPOSITORY ©
  2. Faculty Publications
  3. Intellectual Contributions (ICs)
  4. Conference Papers
Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/1657
Full metadata record
DC FieldValueLanguage
dc.contributor.authorPriya, Pankaj-
dc.date.accessioned2021-10-25T10:50:08Z-
dc.date.available2021-10-25T10:50:08Z-
dc.date.issued2020-11-
dc.identifier.urihttp://localhost:8080/xmlui/handle/123456789/1657-
dc.identifier.urihttps://doi.org/10.15444/GMC2020.06.08.01-
dc.language.isoenen_US
dc.titleDEVELOPING A BI-LINGUAL LEXICON TO MAP CONSUMER PERCEPTION OF INDIAN BRANDSen_US
dc.title.alternative2020 Global Marketing Conference at Seoul Proceedings: 851-856 (November 2020)en_US
Appears in Collections:Conference Papers

Files in This Item:
File Description SizeFormat 
DEVELOPING_A_BI-LINGUAL_LEXICON_TO_MAP_CONSUMER_PE.pdf151.5 kBAdobe PDFView/Open
Show simple item record


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.