Please use this identifier to cite or link to this item:
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Title: | The Business Case for Customer Experience: Ignoring Customer Experience Is an Expensive Mistake |
Other Titles: | Crafting Customer Experience Strategy |
Authors: | Priya, Pankaj |
Issue Date: | 12-Oct- 9 |
Publisher: | emerald Publishers |
URI: | https://doi.org/10.1108/978-1-83909-710-220211009 http://localhost:8080/xmlui/handle/123456789/1310 |
ISBN: | 10.1108/9781839097102 |
Appears in Collections: | Book Chapters |
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